Plan of Record

Plan of Record is a Toronto-based design studio specializing in brand identity and experiences.


  • Brand Identity
  • Brand Strategy
  • Creative Direction
  • Art Direction
  • Signage
  • Graphic Design

Digital Experiences

  • Mixed Reality
  • Motion
  • Prototyping
  • UX/UI Design


Plan of Record is a Toronto-based design studio specializing in brand identity and experiences.


As technology continues to shape industries, it’s imperative for businesses to embrace the digital landscape as the foundation of their visual identity.

We lean into technology to develop future proof brands.

  • Brand Identity
  • Strategy
  • Art Direction
  • AR/VR
  • Motion
  • UI Design

Select Clients

  • adidas
  • Bell
  • Converse
  • Enercare
  • Google
  • HomeSense
  • Kohl's
  • Marshalls
  • Meta
  • NYC Tech
  • Oculus
  • PC Financial
  • SAP
  • Samsung
  • Shopify
  • Sunlife Financial
  • Vitamin Water
  • Whirlpool


The Team

Brian Banton

Co-Founder | Creative Director

Brian Banton

A multidisciplinary designer, originally from Toronto, Canada, Brian has worked as a Creative Director at SAP, a Visual Designer for Oculus VR at Meta Reality Labs in Menlo Park, California, a Principal Designer at Frog Design’s Brooklyn office, and as a Senior Designer at Pentagram’s New York City office.

After completing a Master’s Degree in design in Toronto, Brian designed award winning books, identity systems, and motion graphics for cultural and non-profit institutions, before heading to New York City.

Brian has worked with an array of clients, small and large, in the commercial and non-profit space, leveraging design, strategy, and technology to create scalable, human-centered, and delightful experiences. Additionally, he has taught design courses at York University, George Brown College and Humber College.

Jacqui Lau

Co-Founder | Creative Director

Jacqui Lau

A multidisciplinary designer and art director, originally from Melbourne, Australia. A constant traveler, Jacqui has lived and worked around the globe before settling in Toronto. She was recently a Visual Design Lead at Huge and Senior Designer at Shopify. While in NYC, a Design Director at ad agency Anomaly and science tech start-up Elysium Health. She was also a designer at DDB Melbourne and TBWA\ Hong Kong.

She has a diploma of Interior Design and a Degree in Communication Design from RMIT University in Melbourne, Australia.

Jacqui has worked with large scale corporations to boutique brands. Additionally, she has an entrepreneurial spirit, co-founding a coffee bar and pizza shop in Glasgow, Scotland, and founding her own kids wear label, Babes in Hoods in 2019.



Black Board Identity

Gold, Graphis Design Annual


Top of the Rock Time Lapse poster

Gold, Graphis Design Annual

Gold, Graphis Poster Annual


Images Festival 2016 Trailer

Merit, Advertising & Design Club of Canada


A Brave Spirit Makes All Things Possible — Camp Ooch 30th Anniversary Book

Judges Choice, RGD So(cial) Good Awards

Places, Please! — Metcalf Foundation Internship for Performing Arts Brochure

Winner, RGD So(cial) Good Awards


Images Festival 2014 Identity

Silver, Graphis Design Annual

Merit, Advertising & Design Club of Canada


Images Festival 2012 Identity

Winner, Type Directors Club, New York

Winner, Communication Arts


Heterosis — A Kinetic Typeface

Gold, Graphis New Talent Annual

Winner, Coupe Magazine

Images Festival 2012 Identity

2 Merit, Advertising & Design Club of Canada


Heterosis — A Kinetic Typeface

Silver, Art Directors Club, New York

Winner, I.D. Annual Design Review

Winner, Adobe Design Achievement Awards

2 Silver Awards, Advertising & Design Club of Canada

Winner, Creative Quarterly Magazine

Winner, Applied Arts Magazine

Work with us

We’re always looking for talented collaborators. If our approach appeals to you, please get in touch.

Positions Available


We are currently accepting graphic design, product design and creative technology interns. We offer 3-4 month internships to students who are enrolled in a college/university-level design stream. Send us your portfolio as a PDF or link to a website.

Please send your application to: